E-Commerce Website Design and Development

There are a lot of ways to create an online store out there. The challenge is finding a platform with the right features that is flexible enough to accommodate custom designs. The e-commerce world is fraught with stale, canned bean templates that don't excite.

We can't count the times we've come across a 'pretty' e-commerce site that gives us a headache as soon as we attempt to navigate through the products. You can forget the idea of a customer using the shopping cart to make a purchase without having plenty of reasons to leave. On the flip side, we've seen far too many sites that seem to function well enough, but look like they were built in 1998. Welcome to the wonderful world of what most e-commerce website development companies have to offer.

Building an e-commerce site with Objective ensures that you have control over what the store looks like as well as having the serious programming framework that makes the site run like a well-oiled, aluminum unibody MacBook Pro.

Our e-commerce design team's outstanding eye for design means that you'll end up with something you love. Our tech expertise with e-commerce development will ensure a smooth, hassle-free experience for your users. We're based out of Salt Lake City, Utah, but we work with clients across the globe. We’d love to talk with you more about your upcoming project.

Five Essential E-Commerce Web Development Considerations

1. Take in account the quality of design that any potential e-commerce developer has to offer. Carefully evaluate other projects in their portfolio. Do those projects match the level of design you are looking for?

2. In addition to the look and feel of your site, you will need a site that meets the functionality standards of today's successful shopping sites. Choose an e-commerce website designer that can deliver. Look at the platforms they've used in past projects and chat with their past customers. Don't be afraid to ask questions. Ease of use and agility will matter to any site visitor. Search capabilities, shopping cart functionality and product display options and are also integral features that need to be done right.

3. Scalability will also be a key factor if you are planning on growing your product base. Discuss this before you choose a developer and before you sign off on any designs. An experienced e-commerce web design company will be able to meet your project needs.

4. Feature capabilities should also be discussed before making a final decision on a development team. Coupons, vouchers, inventory tracking, backordering, customer product reviews, shipping, suggested products and other features need to be considered. Make sure your team can do it all. But also make sure you determine which features you need and which ones you don't.

5. You may benefit from hiring a potential developer as an initial e-commerce consultant. Working with them on a smaller scale can help you get a feel for what it will be like working with them on a larger scale. You'll get a sense for their ideas, priorities, strengths and weaknesses. Some firms may not offer e-commerce consulting. In that case, make the most of the time you do have with them and be sure to have a previously prepared list of questions.