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Google Buys FeedBurner, Enters RSS Ad Space

May 23rd, 2007 - by Brett Derricott - Salt Lake City, Utah

Michael Arrington at TechCrunch is reporting that the rumored Google/FeedBurner deal is now confirmed.

FeedBurner is immensely popular among bloggers and Google is wise to add this great service to its portfolio of products. With FeedBurner in the bag, Google now has an instant outlet for advertising in RSS feeds.